Growing A Drupal Shop: Running it or Running Ragged?

This is a fun and interactive workshop for companies trying to grow their business and be more profitable. Normally a full-day training, this condensed 2-hour version will give you great next step, real-world strategies to implement.

We dialog about how to grow a Drupal company. If you are a small shop trying to get to the next level, this might be the right place for you. This is an interactive and participatory, not a preach-n-teach session. We find out how others are succeeding and struggling so we can all grow together. Normally a full-day workshop, we cover a lot of ground rapidly so this is perfect for shop owners on the go.

Growing a Drupal Shop

A. Intro: Trends in the Drupal Landscape
1. Three Ms: Maturing, Machinery, Markets
2. The Acquia Juggernaut

B. Business systems & tools:
1. financial
2. legal
3. organizational
4. personnel

C. Strategies: seo, marketing, business development
1. seo / sem / local vs. national search / social media
2. business / growth through channel marketing
3. verticals / specialties
4. partnerships / alliances
5. training / growth

D. Skills assessment
1. diagnosing personality types
2. management abilities
3. communication
4. development capability
5. leadership

E. Managing the work
1. exit strategy
2. client wrangling
3. fps
4. estimates
5. employees
6. workflow & project management

F. Recruiting & Retention
1. building a pipeline
2. virtual or physical teams
3. knowledge transfer

F. QA

——————————————————
Susan Rust consults as Drupal Anywhere and is a business development and training veteran. A long-time entrepreneur with three successful business startups, she grew a successful Drupal development company that she sold in 2010. As former VP of Client Services for Achieve Internet, she understands small and enterprise-level Drupal business practices. 888-444-1460 or susan [at] drupalanywhere [dot] com